Guide to Increasing Followers on Social Media

Your level of social media activity has an impact on the development of your work. Seriously!

If you work at KaryaKarsa, of course your followers are your audience and your first and foremost potential customers. How do you increase the number of followers on social media? Well, here is a guide to increasing the number of your followers on social media that you can follow.

Posts That Fit Your Persona

If your are a musician or band, it is better to post something related to the music world. For example, practicing in the studio, performing, covering someone's song, and so on. Don't post something too far away, for example posting dating tips, or posting about selling a cellphone, because usually people are less interested in following accounts with random posts (unless maybe you are a celebrity).

Post Interesting Stuff

Why should you post something interesting? Of course, to make people stop scrolling and pay more attention to your posts, which can lead to checking out other posts and then following your account.

Don't Lock Your Account

Usually people don't want to follow locked accounts, because they have to wait for you to approve their request. In addition, you also lose the opportunity to tell other people what your social media is about. If your Instagram account is open, of course there is a greater possibility of getting likes, comments and entering explore, which ends up allowing other people to follow you.

Post Regularly At The Right Time

This method can be done and must be continuously tried, because the best hours can be different every day, can be different on each social media channel, and can also be different for each person. For initial reference, you can see the insights on your social media accounts, usually you can see the peak time"of your posts that have the most engagement at when and what time. From there, you can also try it at other hours and days.

Use Hashtags

Hashtags are important, especially on Instagram and Twitter. By using hashtags, your posts become easier for others to find. You can use about 30 hashtags in one post on Instagram. But it's best not to use hashtags carelessly.

Use the one that suits your post. You can use hashtags that are currently popular or in cool terms, “riding the wave”, but also see if the hashtag fits your post. For example, if you post a video “Tips for Making Milk Coffee” and then use the hashtags #StarWars #TheRiseOfSkywalker, it will be weird. Then if your account gets reported, it will be bad, hehehe.

Learn How to Write a Good Caption

The point of writing a good caption is one that suits your persona and target audience. A good caption is one that is interesting and easy for people to understand. Keep it simple, that's the term.

Follow, like, comment on similar accounts

So that you get followers that match your target audience, you can guerrilla by following, liking and commenting on similar accounts. That way, you will be exposed to other people or followers on the accounts that you follow, like or comment on, which can end up them following you too. In the old days of blogs, the term was "blog walking".

Follow celebrity accounts/Follow-Unfollow

Following celebrity accounts can be done to increase your followers, but your followers will eventually be similar to the followers of the accounts that follow the celebrity account. This can be done by following the celebrity account, then unfollowing the accounts for a while, done several times. It can also be done to accounts that are similar to your account.

Make Giveaways

This method can be done if you want to spend a little money to lure people to follow your account. It can start from cellphone credit prizes, or e-wallet balances. Make a quiz where one of the answers is to follow your account. You can also add that you have to mention 3 of your friends. Don't forget to use hashtags (you can piggyback on popular hashtags) and also unique hashtags so you can track your giveaways.

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